Every woman has a love/hate relationship with their breasts, whether they are too small or big, most of us couldn’t imagine ourselves without them.
This calender helps women to remember their monthly breast examination check to help detect early signs of breast cancer. Each bra represents one woman, the pink representing the one woman who could develop breast cancer in her lifetime and grab their attention with the shocking statistic.
While breast cancer is a serious matter, keeping the color palette soft with hand lettered type and illustration brings a successful message by keeping the design whimsical.
Used on the Florida Breast Cancer Foundation website, email and October 2012 event poster.